GRID01 / FIRST DROP / SPEEDWING
Blue Bird.
The pursuit of speed. Watch-inspired graphic apparel.

DAYTONA / THE 1930s
A machine chasing time.
Sand thrown from enormous tires. Blue bodywork stretched toward the horizon. A watch dial larger than the machine beneath it.
GRID01 brings those details into the first Hourworn drop. The Speedwing composition draws on the world of Malcolm Campbell’s Blue Bird and the mechanical ambition of the land-speed era.
- Reference
- GRID01
- Design
- Blue Bird / Speedwing
- Collection position
- First drop
- Current stage
- Artwork development
This is an artwork preview. Garment, fit, print specifications, price and release date will be announced when confirmed.
Read the history behind the artwork →THE PRODUCT DETAILS
What’s confirmed.
What’s still open.
GRID01 — Blue Bird is selected as the first-drop design. These are the remaining details you’ll need to judge the finished product.
- Garment & fabric
- Not announced
The exact blank, fabric weight and composition will be listed with the finished product.
- Fit & sizes
- Not announced
A size range and measured garment guide will follow the selected sample.
- Color & print placement
- Not announced
The artwork’s cream background is part of the image. It does not confirm a shirt color, print size or placement.
- Physical sample
- Results not published
The current images are artwork previews. A garment sample, print close-ups and wear observations are still needed for the public product record.
- Price & availability
- Not announced
No price, quantity, preorder window or release date has been confirmed on the site.
- Shipping & returns
- Before orders open
Dispatch timing, delivery options and the returns terms will be available before purchase.
BEFORE YOU JOIN THE LIST
Useful answers.
Is Hourworn selling a watch?
Hourworn is developing watch-inspired graphic apparel. The large Speedwing watch in GRID01 is part of the illustration; it is not a physical watch offered for sale.
What do GRID01, Blue Bird and Speedwing mean?
GRID01 is the first-drop reference. Blue Bird is the design name. Speedwing is the name on the illustrated Hourworn dial. The Pursuit of Speed is the concept connecting the car, watch and Daytona setting.
Can I buy or preorder it yet?
Orders and preorders are not open. The launch list is for the announcement; joining does not reserve stock or require a payment.
Is the image a photograph of the finished shirt?
It shows the artwork. The final garment color, print size and placement are not established by this image. Physical product photos will show what the finished piece actually looks like.
Is this a Rolex collaboration?
No. This is an independent Hourworn design. Campbell’s history with the Rolex Oyster is the historical inspiration; the Speedwing dial is an Hourworn interpretation, not a reproduction of his exact watch.
What will I receive if I join the list?
Hourworn launch updates by email. You can explore the studio and field notes without signing up. To leave the list, contact hello@hourworn.com.